I want to use my Gmail address to send mass mailing free

mailrelay , Invited guest @ Mailrelay

That is not possible!

From time to time we receive questions from people who want to use a Hotmail or Gmail account to create an account on Mailrelay and send mass laing using these accounts.

Interestingly, Yahoo’s users no longer try to use it.

They don’t ask, because it is no longer possible to use Yahoo accounts to send mass mailing free.

Gmail and Hotmail users  can use their accounts (in some mass mailing free softwares, not with Mailrelay).

But not for long!

Google has reported that in June of 2016 they will begin using stricter DMARC policies, (the famous p = reject that we mentioned in this article)

How will this affect you if you use Gmail to send mass mailing free?

Very easy.

ISPs (Gmail, Outlook, Yahoo, etc.) will reject all mail sent from Gmail accounts (as from) that are not sent directly from Gmail’s servers.

Actually, emails sent from Gmail, from its applications, web, will be received without problem.

But emails sent from a Gmail account using a mass mailing free software, as MailChimp or any other, will never reach the destination.

No, they will not land in the SPAM folder, they will not be accepted.

Why?

Very easy, email marketing campaigns must meet certain regulatory rules, so it must be possible to identify the Sender of these campaigns.

With an email account associated with a corporate domain that is possible (the owner of the domain is known).

With a free email account it is not possible to identify the sender.

Solution, you cannot send mass mailing free with free accounts, Gmail, Yahoo, etc.

This is bad for spammers.

But is very good for those who send email marketing responsibly.

If you still use free email accounts to send your mass mailing free campaigns, it is recommended that:

1) You start using an email from your own domain

2) You start thinking of using another free email, while it is still possible

At least Google warned before changing the rules, Yahoo didn’t do the same thing.

Personally, I recommend the option (1) because gradually ISPs will start to take these measures, in addition to other more stringent, to avoid the inappropriate use  of their email accounts.

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