If we pay attention to online business experts, one of the most effective ways to sell today is email marketing. Your list of emails, with subscribers who registered to your site freely because they are interested in your content, in your articles, in your services and your business proposals, can offer you the perfect opportunity […]
We can define a lead magnet as a kind of “bait,” a gift that you would offer to the visitors of your site or blog in exchange for their data, so you can send them your news, offerings, discounts and all kinds of information about your company, your products or services. It is a good […]
In the digital world, everything is analyzable, everything is measurable, and everything can be improved after analyzing all the data provided by different tools that we have at our disposal, such as the case of “Mailrelay” for the creation of email marketing campaigns. This time I want to talk about Heatmaps or heat maps, as […]
After the advent of the digital age, traditional commerce has undergone many changes. Today, families are getting smaller, so in most cases, these households have a lower purchasing power. With less money, these consumers need to search for cheaper, lower quality products, but which offer features similar to most branded products. Online sales are constantly […]
Do you know the meaning of these acronyms: CPM, CPC, CPL, CPA, and CPI? If you have to create paid campaigns on the Internet, this article is for you. In today’s digital world, if you work on the internet, you have a website, a blog, an online store or at least professional profiles in different […]
If you already have a Twitter account, where you interact with the members of your community or at least with users who you are following; inevitably you have already asked the following question: “How can I get more followers without having to work?” That is a very frequent question, especially for those who started to […]
