How to creatively apply fonts without damaging your online reputation?
We often talk about the corporate image and how it should be applied consistently and uniformly across all marketing channels used by your business.
Author: Teresa Alba
What is Mobile Marketing and how to apply it in your digital strategy?
The number of users consuming content through mobile devices is increasing faster.
How to use animated GIFs in your online communication strategy?
In 2012, the Oxford Dictionary officially recognized the word “GIF,” because it is not only a means of expression of the Pop culture; It has become a tool for researchers and other media, as the responsible for the dictionary claims, Katherine Martin.
How to combine Facebook Ads with your email marketing strategy?
The importance of social networks within marketing strategies and conversion processes is undoubted. This communication is part of the daily life of users and also of companies, shortening the distances between companies and end users.
Creative banners as a resource for attracting new subscribers
The first step in any email marketing campaign is to try to get new subscribers, right? This is because, without subscribers, there is no way to send content or attract potential customers to our brand.
How to Build a Recognizable brand using email marketing
A few months ago I wrote in this same space about brand image and all elements that visually define the values of a company. Today, I want you to follow me along this post to dive into another closely related concept; brand recognition.
How to improve your online reputation with our email marketing software (Success story)
How to improve your online reputation with Mailrelay? The real testimonial of Teresa Alba One of the aspects that most concerns marketers, and especially those of us working in the digital industry, is online reputation. When I was starting, I asked myself: [su_list icon=”icon: hand-o-right” icon_color=”#38aaf8″] What is online reputation? How can I improve my […]
How to create a Christmas Advertising Campaign on the Internet
In the business world, the last months of the year are used to try to balance the budget and increase sales as much as possible. For this, the Christmas advertising campaigns are a great option to give greater impetus to your business. So, you will agree with me when I recommend that you need to […]
How to create an Infographic? The definitive guide
Visual content is indispensable for creating viral content on the Internet. Infographics are one of the graphical resources that can help you to create more attractive messages, because they summarize the information visually, but also because they are easy to share.
Brand image: What is it and how to improve it?
Today, we are able to recognize the brand image of many companies through their logo, even before reading the slogan or any text about these companies. We are so used to getting brand messages, that we have completely internalized these brands. Have you ever wondered how it happens? I call this “magic” branding.