How email fits into your inbound marketing strategy

mailrelay , Invited guest @ Mailrelay

Inbound marketing is getting more popular by the year. In fact, 75% of companies now say inbound marketing is their preferred marketing approach, while only 25% prefer outbound marketing. For marketers who track campaign ROI, stats say inbound marketing provides a clear performance advantage over outbound. Meanwhile paid advertising, the most traditional of all outbound […]

How to avoid being considered a spammer by customizing your domain

mailrelay , Invited guest @ Mailrelay

Note from the Mailrelay team, it is highly recommended to perform the configuration explained in this article in your account This weekend I had a problem that i will not forget easily. I was preparing my weekly newsletter and whent to check the spam score, using the spam detector that Mailrelay offers… but the score […]

Configuring the Bloom plugin for your email marketing with Mailrelay

mailrelay , Invited guest @ Mailrelay

Finally we are ready to write this article about the Bloom plugin , which allows you to create subscription forms with Mailrelay easily, this is very good, for two reasons: 1.- Many users have contacted us requesting information about the configuration of this plugin. 2.- The information on how to configure the plugin was sent by our […]

If the #starwars characters had to send email marketing campaigns

mailrelay , Invited guest @ Mailrelay

Have you ever wondered which mistakes the Star Wars characters would make   If they were sending email marketing campaigns? Today we will solve this doubt. In Mailrelay, we have tried to analyze their email marketing styles to discover they most serious mistakes. Enjoy this article! + Palpatine (Darth Sidius) Known for: managing large email marketing […]

Changing the email address to receive the system notifications

Noé Soriano

We would like to present a small improvement that some customers have requested. We have added an  option to change the email which will receive all notifications sent by the system, such as opt-in and opt-outs, as described in these posts: Opt-out email notification Notifications of new subscribers So far, these emails were sent to […]

Safe harbor and Mailchimp: Avoid legal problems by migrating to Mailrelay

mailrelay , Invited guest @ Mailrelay

If when you needed to choose between Mailchimp and Mailrelay your company preferred to work with Mailrelay, I would like to say something: Thank you for your trust! We know that this choice can be difficult, as for a user without technical knowledge it is not easy to understand the differences. To be honest the […]

What is the expiration date of a mass mailing campaign?

mailrelay , Invited guest @ Mailrelay

After sending mass mailing, for how long the newsletter will be effective? For how long the campaign will help us to get visits and conversions? One day? Two? A week? Indeed, the real answer may surprise you and make you change your mind, you may even stop thinking about email marketing as a short action, […]

Tips to start your career as an entrepreneur: The necessary steps to be successful

mailrelay , Invited guest @ Mailrelay

Nowadays, more and more people are looking for ways to start their own business, especially in the online world, many users are creating a blog and want to dedicate themselves to it full time. But things are not that simple, starting an online business as a blogger is not an easy process, as many gurus […]

I want to use my Gmail address to send mass mailing free

mailrelay , Invited guest @ Mailrelay

That is not possible! From time to time we receive questions from people who want to use a Hotmail or Gmail account to create an account on Mailrelay and send mass laing using these accounts. Interestingly, Yahoo’s users no longer try to use it. They don’t ask, because it is no longer possible to use […]

Email Copywriting: How to write emails that will sell more

mailrelay , Invited guest @ Mailrelay

Using copywriting techniques for your email campaigns will improve the open rate, increasing the chance that the user will read your emails, which will increase the conversion rate. Three fundamental aspects that we all want to see on our weekly reports. If we consider the fact that email marketing ROI is much higher than other […]

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