How to add emoticons for the subject line of your newsletter

mailrelay , Invited guest @ Mailrelay

Have you seen those newsletters with an emoticon in the subject line? It is very easy to add one for your own campaign, in this post you will see how to do it in just a few steps. In fact, the only thing you need to do is to copy the emoticon you want to […]

Add seasonal campaigns to your email marketing toolbox

Neil Wheatley

Seasonal campaigns are one of the very best tools in your email marketing locker. Their value is unquestionable – seasonal campaigns feel fresh, they tap into your customers’ current mood, you can plan them well in advance, and there’s always plenty of scope for creativity. Even better – your subscribers’ biggest holidays are also their […]

Micro niches and email marketing, more than a summer love?

mailrelay , Invited guest @ Mailrelay

This is a curious article, as many niches will be in and out of fashion with time. Micro niches, by definition represent small Skilled markets that, although in physical shops can be difficult to manage if everything is not calculated correctly, understanding the actual demand, with online trading this type of company can make money, […]

Double opt-in suscriptions

Noé Soriano

Today we are going to explain what a double opt-in subscription means, although we believe that most users already know what this concept means, it is a critical point to creating successful email campaigns and maximize the delivery rate of your newsletters. A double opt-in subscription is basically a subscription with confirmation by email. That […]

Contact Form 7 + Forms 3rd party + Mailrelay

mailrelay , Invited guest @ Mailrelay

The subscription form is an indispensable part of any email marketing strategy, but it is not always easy to insert it properly on the website or blog, right? Today we will see how to add a form with the Contact Form 7 plugin. The Contact Form 7 plugin can also be used for a subscription […]

How to Make a Big Impact with Your Email Signature

Neil Wheatley

It’s there on every message you send. It takes up valuable screen space in all of your messages. And it’s the one thing your subscribers see every time they read one of your campaigns (along with your logo, maybe). So – are you getting good value from your email signature? There are countless options when […]

5 Email Marketing A/B Tests to Get You Started

Neil Wheatley

Testing your email marketing campaigns is so important. On individual campaigns, it helps you refine your content and get better results. And in the long term, A/B testing can help you identify the types of subject lines and content that your subscribers respond to best. And since your subscriber list is totally unique to your […]

5 magic words that you should always use in your sales emails

Javier Cordero

Would you like to find out how to write compelling emails to convince your subscribers to buy from you? Would you like to be able to send a newsletter and start receiving order requests in a few minutes? And increase your sales during the worst months of the year for your business? It would be […]

How to apply for the Mailrelay promo to increase your free limit

mailrelay , Invited guest @ Mailrelay

Today we want to introduce a small improvement for when you want to request the free upgrade of your account, if you use our email marketing platform. After following us on social networks, it is possible to get our fantastic promo and send even more free campaigns. Your free account comes with a default limit […]

Storytelling for your email marketing strategy

Celia

Do you know how many spammy emails are sent per day? Personally, every morning, I have to delete more than Ten advertising emails from websites that I don’t recognize, or because I never subscribed to their newsletters, or because I no longer remember when I allowed them to send me their messages. I don’t know […]

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